Starbucks Shares Lessons of Going Mobile - PCWorld

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Starbucks Shares Lessons of Going Mobile
PCWorld
Starbucks claims to have developed the very first iPhone app, which was an alert that people using the first iPhone received showing the name of the song playing in a Starbucks store when they walked in, said KC MacLaren, director of mobile and ...
Q&A: Starbucks mobile exec on Android, mobile ordering and moreGeekWire

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